[На английском] book -Jerri L. Ledford, Joe Teixeira - Google Analytics, 3rd Edition

Тема в разделе "Материалы по SEO", создана пользователем morfey2005, 1 июл 2010.

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  1. morfey2005


    30 янв 2008

    book -Jerri L. Ledford, Joe Teixeira - Google Analytics, 3rd Edition
    Editorial Reviews
    "... a good, in-depth guide to this service and all of its various settings." (Jem Matzan, TheJemReport.com, January 2007)
    "…invaluable…If you are starting out with Analytics, or even if you are reasonably expert, this book is well worth the investment." (Performance Measurement and Metrics, May 2007) --This text refers to an alternate Paperback edition.

    Product Description
    With 2 billion sites on the Web, who's looking at yours?
    Google Analytics can tell you. With great new features including advanced customization and segmentation capabilities, Analytics supplies information about your site visitors that helps you ramp up the value of your site. And like its two previous editions, this guide shows you what's new in Google Analytics, how to get the most from the program, and what to do with what you learn.

    Understand the concepts, set up your Google Analytics program, use the right goals and filters, and read the reports

    Learn to interpret and apply Analytics results, even if you're not a Web pro

    See how other companies use Analytics data

    Explore new features such as AdSense integration, cost data settings, motion charts, custom reports, and event tracking

    Apply the information you'll get from reports on traffic, visitors, content, site searches, and more

    Drill down deeper with advanced techniques, tips, and hacks

    Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.




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